Wednesday, 28 April 2010

Evaluation 3. What kind of media institution might distribute your media product and why?

Once a magazine has been created its important that you can find a publishing company to print it. Doing some research i have found 3 potential music magazine producers. These are IPC media http://www.ipcmedia.com/
FuturePLC http://www.futureplc.com/
Rhrinegold publishing http://www.rhinegold.co.uk/
Rhinegold is a majority music based music publication magazine. Because of this it at first appears to be
a perfect publications company. However on further research into the company it becomes
apparent that this company only produces magazines of a educations based music industry. Because of
this the publication would be unlikely to publish my magazine as one its not educational, and two
it really doesn't fall into any of the music genres that the company publish. Because of these they will
not be interested in my rock / indie magazine. FuturePLC may be more likely to want to produce my
Magazine, they specialize more in classic rock as well as producing a variety of guitar magazines. They
Also produce a couple of Metal magazines such as MetalHammer. Because of this FuturePLC may well
want to publish my magazine as its still within their genre of rock but totally different to what they
currently publish. If I presented my Rock / Indie magazine to them they would most likely produce it
as they currently don't have a magazine falling under this particular genre and would be keen to expand
into this niche of the market, my magazine is a ideal opportunity for them to potentially take over alot
of the music magazine industry, making strong competition against other publication companies.
IPC could also be another potential magazine publican, they produce a variety of Magazines including top
seller NME, because of this the publications however would be wary at producing a similar magazine which
may reduce falls in one of the current best sellers. If they were not already publishing NME they would
most likely publish my magazine unstably as my magazine brings similar qualities to that of NME.

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